More than a game. Always has been.

Waiheke Bowling Club’s ‘More than bowls’ idea celebrates the sense of belonging that has always made the club special. Marking its 80th anniversary, the brand recognises a community built around much more than sport, bringing people together through food, events, games and shared experiences. The visual identity plays up the venue’s retro character, while a warm, playful tone of voice captures its friendly, welcoming spirit. It’s a place where everyone can feel part of something, whether they’re a regular member or just visiting the island.